Publishing with Purpose: How to Plan Your Book Launch Before You Write the Final Chapter
Most authors treat publishing like an afterthought—something they’ll figure out once the book is written.
The truth is, your publishing plan influences how you write. From audience clarity to calls-to-action, thinking ahead gives your book direction and momentum.
Let’s talk about how to set up your book for a successful launch—starting now.
Why Publishing Shouldn’t Be an Afterthought
Too many writers finish their manuscript, then wonder “Now what?”
Planning for publishing early gives you a clear sense of purpose, builds excitement, and aligns your content with your end goals. Whether your goal is visibility, client growth, or leaving a legacy, your launch strategy starts while you’re still writing.
5 Things You Can Do Right Now to Prepare
Know your reader and their next step – Build CTAs into your content.
Start your email list – You don’t need a big audience, just an engaged one.
Outline your launch phases – Pre-launch, live launch, post-launch.
Use a checklist – Avoid burnout with a structured plan.
Get support – Whether a coach, VA, or program, you don’t have to do it alone.
Want a done-for-you starter plan?
Grab the Book Release Checklist
Ready to Go Deeper?
If you’re serious about writing and launching a book that builds your business, my Authority in Print™ program is for you.
This is my signature book coaching + publishing support program for experts ready to share their story, position themselves as an authority, and publish with clarity and confidence.
Start writing with your launch in mind.
Download the Book Release Checklist
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